News Reader Alert
- Develop media alert for "reader" story with no video
- 25 hours of pitching time to reach out to national shows and local affiliates. ($3000 value)
- National blast fax and email to approximately 1000 newsroom contacts ($1000 value)
- Offer opportunities for national shows and local affiliates to cover the event(s) in person, or cover the story using the alert we provide for them in "reader" form with no video.

Social Media News Release
Again, our next steps include drafting an alert and begin pitching the Reader Alert to various stations. As far as the SMNR is concerned, we highly recommend using a short, captivating video clip.

Social Media News Release (SMNR)
With our Social Media News Releases, you can share your Web campaigns with influential bloggers, websites, media, consumers and fans. Here's how it works…
SMNR platform will include web video(s), photo(s) audio clip(s), PDFs, link(s) to important websites, and link(s) to your specific social media channels (Facebook, Twitter, YouTube, etc.). The SMNR page also includes "Tag Clouds," improving search engine optimization (SEO) for key words and phrases.
Distributing your SMNR.
Our unique distribution includes researching and targeting top bloggers, websites, and Web influencers who may be interested in your content based on subject, celebrities, hobbies, industries, etc. As with traditional media outreach, we personally research and contact each and every blogger or website on a one-­-to-­-one basis. As the SMNR page is distributed, your content is easily shared by bloggers, websites, media, consumers and fans. Recipients may use some or all of your content to enhance their websites, blog postings, tweets, Facebook updates, etc. To augment our custom distribution and further improve SEO and placement in news aggregators, we distribute a link to your SMNR via U.S. newswire services.

Sharing your video.
We share your video(s) by posting them on the top ten video-­-sharing sites that make sense for your campaign. Posting your video(s) to multiple video sharing sites supports a basic social media principle: as the number of channels increase, overall engagement increases at a faster rate.

SMNR
- Design unique SMNR platform
- Post video(s) to top 10 video-­-sharing sites
- Research top 150 bloggers, websites, and Web influencers
- Personal one-­-to-­-one outreach to top 150 bloggers, websites, and Web influencers
- Twitter hashtag development and personalized Twitter research and outreach
- Newswire distribution
- Results Report including video views, page analytics and websites using your content